Major player in the digitalisation, Digital Luxembourg was launched in 2014 with one simple goal: lead the country’s transformation via a positive digitalisation! Genuine facilitator and innovative-initiatives-kickstarter, Digital Luxembourg’s role was so far little known by the general public and its digital presence mainly included a website that did not convey clearly its various commitments. It is within this context that Digital Luxembourg came to Explose agency.
The outcome: a new vibrant and dynamic identity as well as a website built on 3 keys points: missions, priorities and initiatives resulting from those.
understand and transpose the missions and their context
develop a modern, authentique and coherent graphic universe
The digital identity was collaboratively thought-through with our sister agency Fame Studio in order to make the overall applicable on print materials.